Meet Kai
Your AI colleague
for outbound.
Kai is the AI colleague in Re:Shark: it researches companies, writes personalised emails and follows up on replies, in three modes: Manual, Copilot and Autopilot.
Kai researches companies, finds the right people and prepares your outreach. You decide how much to hand over.
See how you work togetherChoose how you
work with Kai.
Work on your own, with Kai, or let Kai handle the routine. Choose per campaign.
You build every step. Kai answers when you ask.Kai prepares the next step. You review and decide.Kai runs the routine within your rules. You approve the launch.
Hotel outreach
Independent hotels · Netherlands
- Kai
- Offers suggestions when you ask.
- You
- Build the campaign yourself, step by step.
View the campaign example
Your draft
- Audience
- Independent hotels in the Netherlands
- People
- Food & beverage managers
- Approach
- Introduce your wine range and offer a tasting.
Audience set by you. Kai has suggestions when you want them.
Your next step
Choose your contacts
Choose the roles to reach at each hotel. Kai can propose a list; nothing is added until you do.
View contactsAsk Kai for suggestions
- Brief
- Audience
- Sequence
- Launch
- Kai
- Prepares the next step.
- You
- Review the proposal and decide how to proceed.
View the campaign example
Kai’s proposal
- Audience
- Independent hotels in the Netherlands
- People
- Food & beverage managers
- Approach
- Introduce your wine range and offer a tasting.
Audience proposal ready for review.
Your next decision
Review the audience
Check who you want to reach before Kai prepares the sequence.
Review proposalEdit the brief
- Brief
- Audience
- Sequence
- Launch
- Kai
- Handles routine work within your rules.
- You
- Review the email sequence and flagged contacts, then approve the launch.
View the campaign example
Kai’s campaign
- Audience
- Independent hotels in the Netherlands · 412 companies
- People
- Food & beverage managers · 368 verified
- Sequence
- 3 steps, personalised per hotel, 14 days
Audience, people and sequence prepared. 12 contacts held back for your check.
Your approval
Approve the launch
Review the email sequence and flagged contacts, then launch the campaign.
Review and launchChange the rules
- Brief
- Audience
- Sequence
- Launch
A day with Kai
From your brief to
the conversation.
See the work that happens along the way, and the moments where you step in.
Illustrative workflow09:00
Set the direction.
Tell Kai what you sell and who you want to reach.
09:20
Research and qualify.
Find relevant companies and the people who can make the decision.
10:00
Prepare. Approve. Send.
Review the audience and outreach before the campaign goes live.
16:00
Pick up the conversation.
Kai reads the reply and brings the next decision to you.
Illustrative timeline. Campaign timing varies.
The rules Kai keeps
You set
the boundaries.
Clear rules for the work you hand over.
Hold back uncertain contacts.
Uncertain matches wait for a decision.
Approve before launch.
Review the campaign before anything sends.
Review replies before sending.
Kai drafts responses. You review and send them from your inbox.
See what happened.
Inspect the record of every action.

